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Our Story

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We believe that everyone deserves to see

We’ve spent 20+ years bringing you 20/20 vision. 40 million+ deliveries later means there's more than 40 million+ reasons we're the go-to eyewear destination for thousands of New Zealanders.

Straight-to-you-service from North Island to South Island. Quick shipping to all NZ cities. Styles for every budget, prescription, and vibe.

Whether it's time for an eye exam, an ASAP contact lens delivery, or your child's very first pair of glasses, we're here to help New Zealand see Clearly.

Everything we do is about making eyewear affordable, making vision care accessible, and raising awareness about the importance of eye health, to make sure everyone can see their full potential.

Why seeing is different with Clearly

We're working hard to break down the barriers that prevent New Zealanders from being able to access the eyewear they need.

Seeing the right price

From what-a-deal to designer appeal, we have prescription glasses starting at $9 and contact lenses starting at $5 to suit every style and lifestyle. Whether you're on a budget or looking for a luxe brand, you'll find it here at the best price.

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Seeing us from your couch

Whether you want to scroll from your couch, at your desk, or on the bus, we're here for you. We make it easy for you to shop online, whether you're cruising for a fresh pair of specs or need a top-up on your contacts. Whenever you're ready, we'll be there.

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Seeing what great service looks like

Okay, so we're customer obsessed. But not like, in a weird way. In a you-deserve-the-best kind of way. That means we're here 24/7 via chat, email, and phone. We provide the fastest possible shipping on your order and offer free 30-day returns if you change your mind. We love talking about eyewear so much, we've won awards for it – so go ahead and try us.

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You said it. We just saw it.

Remember those 40 million+ reasons we're a favourite choice in New Zealand? Here's a few, according to you.

We've got your eyes covered

1. Start with an eye exam. Remember: adults need one every 1 to 2 years, and children should get one every year.

2. Shop our huge selection of glasses (starting at $9) and contact lenses (starting at $5) in-store or online.

3. Brace yourself for quick shipping, great customer service, and the inevitable I-can't-believe-you-got-those-online commentary. 


We're here to make sure you get the eyewear you need, your way.

Box w Margin Image - Our Story

We've got your eyes covered

1. Start with an eye exam. Remember: adults need one every 1 to 2 years, and children should get one every year.

2. Shop our huge selection of glasses (starting at $9) and contact lenses (starting at $5) in-store or online.

3. Brace yourself for quick shipping, great customer service, and the inevitable I-can't-believe-you-got-those-online commentary. 


We're here to make sure you get the eyewear you need, your way.